Ananta Design Studio

Founded by sister duo Viveka and Rucita Vassen, Ananta is a multidisciplinary studio reimagining traditional African crafts into playful and FUN-ctional decor, lighting, and furniture pieces. Inspired by the vibrant colours and textures of their African roots and Indian heritage, their work celebrates cultural fusion and identity. Driven by a mission for social impact, Ananta collaborates with local craft communities to preserve and elevate artisanal techniques. Every piece is a joyful blend of colour, pattern, and storytelling, creating a sense of celebration and connection. Ananta’s designs are more than objects, they are a bridge between tradition, creativity, and community.