Hoop

Founded in Cape Town in 2022 with the ambition of creating contemporary furniture and kitchens for modern living, Hoop's vision is to offer high-quality, well-designed products at reasonable prices. Through their commitment to rethinking the approach to designing, making and selling kitchens, wardrobes and furniture, Hoop strives to make good design accessible to the widest possible audience.

Their component-based approach to furniture design means that all products are shipped flat-pack, and all parts are repairable or replaceable. Their modular kitchens and wardrobes suit a variety of needs and lifestyles, thanks to quality craftsmanship and attention to detail.

For Cape Town Furniture Week 2024, Hoop is revealing their new flat-pack cabinet and presenting a new member of their furniture family.